You can craft a message that resonates perfectly with your audience, spend hundreds of dollars on website design, and even throw in a professionally shot advertisement video – yet when you look at your statistics, you’ll find no one is visiting your website.
Where did you go wrong?
How come your competitors’ websites seem to be getting lead after lead after lead while yours collects dust? Doesn’t your website look so much better than theirs?
Here’s why:
Your website may look pretty, but without SEO, it looks AWFUL in Google’s eyes.
And when Google says your website is terrible, you have ZERO chances of anyone finding it (except maybe your family and friends). You’ll end up getting absolutely nothing from your website.
At The Gallas Company, we bring clarity, meaning, and understanding to business websites.
We work hand-in-hand with businesses to transform their websites into high-traffic, high-converting assets.
“The Gallas Company has been essential to the success of Her Universe. I started working with Jeremy when we were just a small start-up, and no one knew who we were. We were a new eCommerce-only business trying to get noticed on the world wide web among our major competitors. Had it not been for The Gallas Company, no one would have found us on the internet!”
Sit down and clearly define your goals for your website. Talking with an SEO expert can help you understand what you should aim for and how much potential your website truly has.
You can’t fix something if you don’t know what’s broken. A professional audit will show you why your website isn’t attracting traffic or generating leads – and all the areas you need to improve to fix this (you may be surprised how many there are).
Technical SEO is the foundation of ranking. If your site is ridden with crawl errors, broken links, or Javascript errors, nothing you do will rank your website. Having a web developer work on this will ensure that you’re ready to build upon your website and get it to that #1 spot.
The longer people stay on your website, the higher you’ll rank on search engines. That’s why UX, or user experience, is critical for SEO. Web designers can ensure visitors find what they’re looking for, while graphic artists can create beautiful images, infographics, and even videos to keep people engaged for as long as possible.
Next, it’s time to reevaluate the content on your site. Is there enough content on your website? Is it valuable to your audience? Does it target the right keywords? A good content writer can spot areas in your content that need work, as well as write new content that’ll draw in a flood of organic traffic.
Once your content is up and running, it’s time to get other websites to link to yours. This gives your domain a strong rank, leading Google to trust your website as your niche’s authority. Having someone to go after links through link outreach, guest blogging, citation building, and more will shoot up your rankings.
With zero technical errors, ultra-valuable content, a wonderful user experience, and links from all over the place, your website is on its way to dominating your industry. You’ll get a surge of traffic, dozens of new leads, and, of course, a bunch of new clients.
